A couple years ago a good friend of mine wanted to open a BBQ restaurant and he came to me and asked if I would create a logo for him. He said that he wanted a caricature of himself incorporated into the logo. So, I said yeah I’ll make it happen. When I sat down and started working on it, I thought “You know what, Brad is already a character I don’t need to make him look funny he needs to look just like he would on any normal day with his own mischievous evil grin that lets everybody know he just did something thats gonna blow your mind.” Well, I showed him the design I came up with and he didn’t like it! He said, “I want a caricature!” I said “Brad, I’m an artist not a caricature artist. This is what you are getting!” Now you can’t do that with every client but I’ve known Brad a pretty long time. I told him; “Trust Me, You’re gonna be as recognizable as Colonel Sanders one day!”
Needless to say, he just opened his 4th location this summer in Orion Twp, Mi. and his BBQ is one of Michigan’s best if not the Best in the sate!